VECTRA® 3D is a great tool to help the patient and surgeon arrive at a mutual understanding of surgical goals. My patients appreciate the ability to see what their outcomes can be, using their own 3D photographs, and it gives them the confidence to move forward. And it makes my practice distinctive in terms of what I want my reputation to be.
The world's first installed VECTRA 3D Face and Body System is in an unassuming plastic surgery practice in Kalispell, MT. If this seems an unlikely place to find clinical imaging on the leading edge, you have to meet Dr. Brent Buchele. After 18 years at Ohio State University, and approaching the age of 50, he saw an opportunity to launch a second career. And in 2005 he left his position as Chief of Plastic Surgery to set up a private practice in this Northwest Montana community.
With a strong belief in using the right technology to communicate ideas, Dr. Buchele became interested in Canfield's 3D imaging solutions. "Patient education, and the tools you need," he observes, "are just as important here, with a service area of about 80,000 people, as in Columbus, Ohio, with a population of a million plus." And so, VECTRA's powerful aesthetic simulation and patient communication tools seemed a wise investment in his new career.
This was not only about good medicine, it was good business. "It is not our clinical skills alone that distinguish us. What distinguishes us is the style of our practice and what we want to be known for." Here, too, VECTRA made good sense to Dr. Buchele. "I want my reputation to be that we do solid analysis of the patient's issues, and come up with a strong plan to accomplish their goals. I want to have the technology that allows them to say 'yes, that is indeed what I want to look like' and their education is more complete because of it."
"I'm a small market guy" he notes," but there are three plastic surgeons within a 100 mile radius, and they're all good plastic surgeons. We could all look the same, but VECTRA makes me look different."
Dr. Buchele earned a B.S. in Zoology from the University of Kentucky, where he went on to complete his medical degree in 1980. He subsequently earned an MBA from Auburn University. Dr. Buchele completed residencies in General Surgery at the University of Iowa and in Plastic Surgery at the Southern Illinois University School of Medicine. He worked at Ohio State University for 18 years, most recently as Chief of the Division of Plastic Surgery. Since 2006 he and his wife have operated a full service plastic surgery practice in Kalispell, Montana.